Best/worst scaling (Max Diff)
On the Scoring tab:
- Enter the options that the respondent can choose from in the Statements list
- Give a scoring value for the ‘Best option’, for instance 100. The ‘Not selected’ option will always be 0 and the 'Worst option' is the inverse of the Best option (-100).
- You can change the text for Best and Worst option in the Choices box.